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THE PINK LOBSTER

The Pink Lobster is a food truck based in a Fujairah where rolls filled with fresh lobsters are served. 

The brand needed a reflection of both the lobster's pink quality and a certain liveliness one experiences when surrounded by the beach or when eating a delicious lobster roll. Elements related to summer are put into patterns together with three shades of pink and a copper shade for contrast.

BRANDING

PACKAGING

SCOPE

Logo

Pattern

Basic Stationery

Packaging

Truck Design

INDUSTRY

Food & Beverage

YEAR

2016